1. Promotions
  2. Is Singapore Really a Nation of Foodies? 
Is Singapore really a nation of foodies?

Is Singapore Really a Nation of Foodies? 

We at Deliveroo recently conducted a survey and we've got some shocking results. Did you know that three in every four Singaporeans don't have time to be the foodies they'd like to be? So many of us are way too busy to even think about food! Results show that over 75% of us are uninspired by our meals, and over half of us buy the same dish every day to avoid decision-making.

Let us introduce you to a new term we're calling: Unfoodie.


What does this mean?

Weekday lunches top the list as the most dreaded meal of the week, and this isn't surprising! In fact, three out of every four of us are stuck eating at their desks, with over half [55%] being forced to eat and type at the same time.

This dread of lunchtime has led to more and more of us feeling apathetic towards our midday meal. 57% of us describe our lunches as something we just "sit and eat". 75% of Singapore residents feel "uninspired" by meals, particularly when it comes to lunchtime.

"Singapore is known for being a melting pot of different cuisines and a true foodie haven so we were surprised when we saw the results of this survey," said Siddharth Shanker, General Manager of Deliveroo Singapore. "In spite of the diverse cuisine available in Singapore, the majority of us are eating the same old, monotonous lunch every day. Our mission is to help everyone find their inner foodies. That's why we're turning mealtimes on their heads. Share a picture of your boring meal with us for a chance to win a far better lunch, or better yet, a foodie trip of a lifetime."

Win a Mealtime Makeover

Have an unfoodie friend? It's time they got a mealtime makeover. Snap a picture of your unfoodie friend's sad meals on social media, tag your friend and hashtag #FoodieFOMO and #deliveroosg for a chance to win the foodie trip of a lifetime to Ho Chi Minh City. The competition runs from 03 July to 20 July 2017 and Deliveroo will also surprise up to five submissions weekly with a meal that promises to be way more exciting than your friend's usual lunchtime leftovers.

Deliveroo application

Download the App on iPhone or Android.

Deliveroo iPhone application
Deliveroo Android application